NY Lottery Back to Projects
Yeah, that kind of rich
What would you do if you won the lottery? That's exactly the question NY State Lottery wanted to ask. We developed an interactive Flash based website that allowed people to enter their personal information and pull in details from their Facebook account. The application analyzed their likes, friends and family and created custom magazine covers featuring them as the cover story after they won their millions. Depending on their Facebook profile each user was presented with one of thirty different magazine covers they could share via Facebook and Twitter. They could also browse the other magazine covers to see their "own" stories.